Nine Mile Canyon: “The world’s longest art museum”
When Mike and I head out for a roadtrip, we usually point the car southwest. This time, we drove due west to an extremely remote section of Utah called Nine Mile Canyon. In reality, this canyon is 46...
View ArticleProductivity tips for small business owners: These 7 calendaring tips add...
Is every week crazy-busy? How can you add productivity – and sanity – to your week? “Bear in the backyard” photo by Patrice Rhoades-Baum There’s an old saying that goes (roughly): “Sometimes you get...
View ArticleTest your “sun and seasons” vocabulary: Perihelion, equinox, apogee, zenith,...
Prehistoric people in the Southwest carefully watched – and marked – the sun and seasons. Fajada Butte, photo by Michael Baum Here’s a great example: On summer solstice at Fajada Butte (in Chaco...
View ArticleBest business writing tip ever: Walk away!
What’s the best way to improve your writing? Walk away! Patrice and Jake explore the Great Sand Dunes National Park & Preserve. Photo by Michael Baum. Here’s my favorite business writing tip:...
View ArticleContent marketing: Here’s your 3-step plan
Whether you love to write or just endure it, it’s a good time to embrace a content marketing strategy. Do you love to write, and the words flow like water in a stream? My guess is probably not! If...
View ArticleHow to repurpose content: Follow 2 easy steps
When it’s time to write a blog post, do you search for fresh ideas — but nothing comes to mind? Here’s how to repurpose content. If you come up empty-handed, the solution might be at your fingertips....
View ArticleDo you have a stalled website project? Let’s tackle it now!
Note from Patrice: I wrote this short article as a favor for a colleague, which she shared in her email newsletter. I frequently team with Lauren Klopfenstein, owner of Lauren Graphics, Inc., on...
View Article3 tips to get great customer testimonials
It’s critical to get great testimonials – and include them on your website – because this helps you win new customers. But it can be challenging! Here are 3 ways to ask for (and get) great customer...
View Article6 tips to make blogging fun and easy!
It’s a good idea to post regular blog articles to position your company as a leader, educate prospects and customers, and enhance your website’s SEO. But do you feel like blogging is a chore? Here...
View ArticleSEO 101: Help Google find your website
When it comes to SEO, this old saying fits: “Like a well, it’s a deep subject.” Search-engine optimization (SEO) is a website strategy to improve rankings in Google searches. Complex and technical,...
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